01

There are no shortcuts, and there are no substitutes for hard work. We never cut corners. We always “win clean.” 

02

Every student has an internal engine; that engine is their passion. Our job is to identify and ignite that engine.

03

We have an order of operations when we begin an engagement. Our first task is to learn what motivates our client. The second step is to understand their goals. Third, and finally, we must devise a strategy for harnessing those motivations in order to drive toward reaching those goals.

04

Every program we design is custom-made. There is no such thing as “one-size-fits-all.” We provide bespoke, tailor-made solutions for clients who have unique drives and objectives. 

devise a strategy for harnessing those motivations in order to drive toward reaching those goals.

05

The ultimate goal of every engagement with a student is simple: that they learn independence. 

06

“Unconditional positive regard” is a necessary precondition of growth. 

07

We concentrate on optimal processes. Optimal outcomes follow from optimal processes.

08

To whom much is given, much will be required.

from optimal processes.

09

We know how little we know.

​10

We do not deviate from our principles.